About DASH

Serving Central Arkansas, Hot Springs, and Surrounding Areas Since 1931.

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Our Story

At DASH HEATING & COOLING®, we strive to be the premier HVAC service company in the greater Little Rock area through our customers, employees, and top-tier equipment. We are a full-service heating and air conditioning company that aspires to deliver quality and comfort, a value that was instilled since DASH first opened by the Wilkins-Wortsmith family back in 1931.

For over 90 years, DASH has focused on customer satisfaction and exceptional service. We will do our best to continue with tradition to keep your best interest, and as always, we’ll expect nothing short of 100% satisfaction, guaranteed.

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Meet Keith Wortsmith, Owner

Keith Wortsmith is a professional in the world of HVAC – currently serving as the President at DASH Heating & Cooling, a family-owned business since 1931.

When Keith is not at the office, he is enjoying time with his girls – his wife, three daughters, and of course his dog, Lexi.

We’re Your Local Home Service Experts

It’s All Guaranteed

It’s All Guaranteed

The Best Techs. The Friendliest Service.
For over 90 years, DASH has focused on customer satisfaction and exceptional service. We will do our best to continue with tradition to keep your best interest, and as always, we’ll expect nothing short of 100% satisfaction, guaranteed.

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Fast Response

Fast Response

Your calls are greeted by our in-house staff, who will schedule you for immediate service. Same-day service available for most emergencies so you never have to wait to get your problem under control.

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True Transparency Pricing

True Transparency Pricing

Most heating and air companies use industry-standard pricing, but DASH HEATING & COOLING® is different – that’s why we offer DASH True Transparency Pricing. This new pricing structure provides you visibility into our costs of doing business, so you can continue to trust what you get from DASH.

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Our Guarantees

Award
  • All Techs Are Drug Tested & Undergo Background Checks

    Our friendly team consists of highly-trained and respectful professionals, ensuring your home’s safety and delivering exceptional service.

  • Pristine
    Property Protection

    We protect your home by wearing floor savers, using floor runners, and cleaning our work area.

  • NATE & EPA
    Certification

    Every DASH technician is up-to-date on their certifications. By doing so, they remain current with the safest and most effective industry practices.

True Transparency Price
Most Home Service Companies Use the Same Pricing Structure.
But Not Us.

True transparency Pricing

At DASH HEATING & COOLING®, we know that you work hard for your money, and deserve to know exactly what you’re paying for when you hire us to take care of your heating and cooling needs.

Most heating and air companies use industry-standard pricing, but DASH HEATING & COOLING® is different – that’s why we offer DASH True Transparency Pricing. This new pricing structure provides you visibility into our costs of doing business, so you can continue to trust what you get from DASH.

*Pricing is actual representation of parts and labor, but may vary depending on current market values and specific systems. Evaluation fee is waived when services are performed on the same day. Contact DASH for complete details.

You Pay What We Pay -
No Matter What!

As our customer, we want to prove to you that we care, so we’ve rolled out all new low prices with no hidden charges or fees. Plus, no commission – you have a right to know what you are paying for. With this pricing, you’ll only have to pay the fair market value for parts and our expert service!

So, what do you get with DASH’s True Transparency Pricing?

Standard repair or minor install tasks*

  • $205 + cost of parts and materials
  • Itemized lists of tasks performed and materials and supplies used during service.

Major Heating & Cooling Repair or Installation Tasks*

  • $599 + cost of parts and materials
  • Itemized list of tasks performed and materials and supplies used during service.

*Includes “We’re There When You Say or You Don’t Pay!” Guarantee and 100% Satisfaction Guarantee.

85% of All Repairs to be Performed at $205* Plus Parts!

85% of all repairs to be performed are at $205*, on average with True Transparency Pricing. Plus parts for $99* if we are already at your home! Any additional standard repair beyond this will only be $99* plus the cost of parts.

You are probably thinking we are going to mark up the cost of parts 5-10 times. The cost of the parts will be, on average, what you can purchase from a licensed parts supplier.

FREE Evaluation With Service

If you use DASH for the repair while we’re there, we’ll waive the $78 service fee so you get a free evaluation with your service!

OR Call (501) 406-2561
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